Echinacea purpurea
Common Name: Eastern Purple Coneflower
Eastern Purple Coneflower is a hardy, long-blooming perennial that grows 2 to 4 feet tall, with striking purple-pink petals surrounding a raised, orange-brown central cone. It thrives in prairies, open woodlands, and roadsides, preferring well-drained loamy or sandy soils. This species is a favorite among pollinators, attracting bees, butterflies, and hummingbirds, while its seed heads provide food for birds in winter. Traditionally used by Indigenous peoples for medicinal purposes, it is now widely cultivated in gardens for its ornamental appeal. Ideal for pollinator gardens, prairie restorations, and naturalized plantings, it adds color and resilience to landscapes.
Echinacea purpurea is native to the Eastern United States and is similar to Echinacea angustifolia, our Minnesota native purple coneflower, but can be distinguished by angustifolia having mostly basal leaves that are narrow and long. Purpurea has been cultivated into many color variants for the nursery trade making it more popular, but it is not native to Minnesota and has no known natural occurrences in Minnesota.